Quick and Dirty

I came across this old video again – Shot by the Google Chrome team.

The question ‘What is a browser?’ was put to more than 50 people of different ages and backgrounds, at the Times Square in New York. Listening to what people say is amazing.

I love it because it really reemphasizes several things:
– User research need not be expensive or time consuming
– A design team / designer can get rich feedback by just talking to intended users
– What seems obvious to us (people in tech) may not be that obvious to everyone else

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One response to “Quick and Dirty

  1. Wow this is so interesting. Maybe they just asked the wrong people :D
    Just kidding – people have difficulty grasping these different concepts – search engine, browser, website, blog. The terms are often confusing and mixed up in people’s minds.

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